A great logo is vital for making an impression in customers’ minds. Whether you’re launching a new company or undergoing a rebrand, it’s important to develop a logo that effectively communicates what your business is about.

Your logo is an important part of your business branding and building recognition with your target audience. In fact, research has found that a logo is the most “recognizable brand identifier,” according to three-quarters of respondents. Additionally, half of the consumers reported being more likely to buy products and services from businesses with recognizable logos.

These days, if a company doesn’t have a website, it’s almost like they don’t exist. A website acts as a digital business card in a world that increasingly operates online, allowing brands and businesses to provide valuable information about their products and services while connecting with potential customers.

People use their mobile devices to do everything from ordering food to finding directions to planning out their day. If you want your target audience to use your business application or website and for it to leave a great first impression, it needs to be optimized for use on a mobile platform.

3D animation refers to the process of taking digital objects and making them come to life by creating the illusion that they’re moving through a three-dimensional space. These computer-generated objects appear on a two-dimensional screen, but they’re crafted to mimic the principles of a 3D world. They appear to move, turn, and rotate like a real-world object, allowing for a 360-degree view of all sides.

If you’re aiming to enhance the quality of your digital design projects, the best 3D modeling software can make a big difference. These days, creating 3D models is relatively inexpensive—with some companies even offering free software—and most computers have the hardware necessary to model a range of designs.

Do you have a great idea—like an explainer video, animation, or commercial—but aren’t sure how to visualize the direction you want to take? In that case, you might benefit from a storyboard.

Ever wonder what the difference is between a typeface and a font? Today, most people use the terms interchangeably; yet, historically, the terms have had very different meanings.

People do everything online, from shopping to banking to ordering food. As a result, it’s become almost impossible for businesses to stay relevant without an online presence. And one of the key elements in a successful online presence is eye-catching visual design content.

If you’re in the process of developing new products, like a business website, it’s important to keep your customers front and center. What do users need or want? How will they use your product? That’s where the user-centered design process (UCD) comes in—allowing you to create something that can meet user expectations and increase customer satisfaction.

Voice-over presentations are a great way to convey ideas and distill complex information into concise summaries. Whether you’re creating an online course, a business presentation, training modules, or professional pitch decks, every presentation can benefit from voice-overs.

If you want to start a podcast or revamp an existing one, the right podcast editing software can do wonders to improve your output and speed up your workflow. Podcast editing software is a tool that lets you record, edit, and clean up audio files.